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PRACTICE 12 min read March 10, 2026

Pushing back: the part of the job we charge nothing for

Why we tell clients when the feature is wrong, before we write a line of code.

FO Founder's Office

Good engineering partners push back early.

Sometimes the requested feature is solving the wrong problem. Sometimes the simpler version is more useful. Sometimes the business needs an operational fix before it needs software.

Saying that clearly is part of the work.